CrossTight Brand Identity

A seasoned musician with over half a century of jazz, marching band, and solo experience in both writing and directing needs a polished brand identity to match. With no signs of slowing down, Elijah Cross carries on the legacy of music he inherited from his father by training the next generation of instrumentalists. From percussion to brass and woodwind, he's all about precision and technical acumen, while encouraging each musician to find his or her unique voice.

The logo is meant to be a nod to the entire music journey, not just a singular note. We wanted to convey the feeling of a polished piece without falling into the trap of using the standard treble or bass clefs. The result was a clean and classic logo, a perfect representation of Mr. Cross and his unique talents.